Wednesday, July 1, 2020

Blog Tour and Giveaway: Women of Color in Tech by Susanne Tedrick

Join us for this tour from June 22 to July 10, 2020!

Book Details:

Book Title:  Women of Color in Tech: A Blueprint for Inspiring and Mentoring the Next Generation of Technology Innovators by Susanne Tedrick
Category:  Adult Non-Fiction, 18 yrs +, 288 pages
Genre:  Business, Careers, Technology
Publisher:  Wiley
Release date:   April, 2020
Tour dates: June 22 to July 10, 2020
Content Rating:  PG.

Book Description:

Tech industry jobs are growing fast, offering great pay, career growth and learning opportunities. Women of color, sadly, have not been able to fully participate in this boom. There are many misconceptions about the tech industry. Misconceptions can often discourage women of color from pursuing or remaining in technical careers. For example, misconceptions like “tech careers are all about coding ”or “there’s no diversity in tech.”

In reality, tech career opportunities can be diverse, fun, and incredibly dynamic. While there are barriers to overcome, Women of Color in Tech is an indispensable resource for building a rewarding future in tech. Packed with inspiring stories and practical advice, this book shows you how to uncover the resources you need to succeed.

This practical guide will help you develop the blend of knowledge and skills needed for getting into tech—and staying there. Author Susanne Tedrick understands that, for a variety of reasons, young women of color are underrepresented in tech and may not have access to strong support networks or resources to be successful. Using her own experiences transitioning into tech, Susanne offers you real-world guidance on finding knowledgeable mentors, learning the latest industry trends, cultivating strong relationships and more.

If you’re thinking about going into tech, or you want to take your current career to the next level, Women of Color in Tech will help you build a blueprint for a successful career.

• Understand the reality of tech today, not misconceptions.
• Learn about the different tech jobs and opportunities that exist, not just coding.
• Gain an understanding of emerging technology areas that will affect jobs, like artificial intelligence, Blockchain and cloud computing.
• Discover traditional and non-traditional education option to get the skills you need.
• Find mentors, build your professional network and get the guidance you need.
• Stay motivated and deal with difficult situations.
• Recognize the importance of giving back to increase diversity and inclusion. 

Meet the Author:

Susanne Tedrick is a technical specialist for a Fortune 50 technology company. Fiercely committed to increasing participation of women and people of color in STEM educational and professional opportunities, she is a career mentor for the Pathways in Technology Early College High School (P-TECH) Initiative and a volunteer workshop technical assistant for Black Girls Code, a nonprofit that empowers girls of color to develop in-demand IT skills and prepare for careers in tech. Susanne was awarded the 2018 CompTIA AITP Rising Star of the Year Award, and nominated for the 2019 CompTIA Advancing Women in Technology Mentorship Guide Award, for her dedication to advancing her career and that of others. Views expressed are those of author Susanne Tedrick and are not endorsed by any of her current or former employers.

Connect with the author: Website  ~  Twitter  ~  Facebook  ~  Instagram ~ Goodreads

Guest Post: 

Writing Women of Color in Tech was truly a learning experience for me, in more ways than I could imagine. From the perspective of someone who was still relatively new to the tech industry, I was still learning many things. Being able to talk with other wonderful Black female technologists was a wonderful privilege for me; to be able to learn from them and share their stories with future tech leaders.

I was also someone who was new to the business of writing and publishing. Prior to the book, the extent of my writing has mostly academic papers or business correspondence – all of which is different than writing a book meant to educate and inspire people.  

I was thrilled to have this unique opportunity, but no clue where to start. I began to do research on just how to write good non-fiction, and I landed on a book called On Writing Well: The Classic Guide to Writing Nonfiction by William Zissner. The book has a lot of great advice, but the advice that caught my attention was Mr. Zissner’s answer to “Who am I writing for?” or who is your book’s audience?

His answer surprised me – “you are writing for yourself”. I thought this was a strange answer at first. Wouldn’t I want to write a book that resonates with my audience. But Mr. Zissner raised many good points. First, it’s impossible for to determine what your audience wants. Second, if you write from a place of personal enjoyment, most people in your audience will pick up on that and will enjoy it too. My takeaway from this wasn’t to ignore your audience completely, but not to agonize over writing what you think your audience wants to read, because you truly have no idea what your audience wants to read (yet).

For the purposes of my writing, Mr. Zissner was right. The issues that I discuss in the book are complex, and my “audience”, while a part of a specific demographic, is very diverse. They come from different places and backgrounds and have their own beliefs and value systems. There was no way I’d be able to address every issue or challenge they face. When I wrote from my heart and my truest self, I found that my readers gave me positive feedback and wanted to engage in deeper conversations with me.

Tour Schedule:

June 22 - Splashes of Joy – book spotlight / author interview / guest post / giveaway
June 22 – Book Corner News and Reviews – book spotlight / giveaway
June 22 - Working Mommy Journal – book spotlight / giveaway
June 23 – Rockin' Book Reviews – book spotlight / guest post / giveaway
June 24 – Alexis Marie Chute Blog – book spotlight / author interview
June 25 – Pen Possessed – book spotlight / giveaway
June 26 – Her Book Thoughts – book spotlight / author interview / giveaway
June 29 - Literary Flits – book spotlight / giveaway
June 30 – Celticlady's Reviews – book spotlight / giveaway
July 1 – Locks, Hooks and Books – book spotlight / guest post / giveaway
July 2 – Library of Clean Reads – book spotlight / giveaway
July 2 - Over Coffee Conversations - book spotlight / guest post / giveaway
July 3 – Olio by Marilyn – book spotlight / author interview / giveaway
July 6 – Mowgli with a book – book spotlight / author interview
July 7 – Jazzy Book Reviews – book spotlight / guest post / giveaway
July 8 – Connie's History Classroom – book spotlight / author interview / giveaway
July 9 – StoreyBook Reviews – book spotlight / guest post / giveaway

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